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- Le Marais: Paris’s Bohemian-Chic Playground
- Meet Ailleurs: A Patinated Jewel Near the Marais
- Inside the Ailleurs Aesthetic
- Design Lessons from Ailleurs You Can Steal
- Planning a Visit: Ailleurs and a Day in the Marais
- Bohemian Chic in Real Life: Experiences and Ideas
- Bringing a Little “Ailleurs” Home
Picture this: you’re wandering through the narrow streets of the Marais, espresso in hand,
when a weathered mint-green storefront appears, its paint charmingly chipped, its windows
glowing with brass pendants, woven lamps, and stacks of linen cushions. The sign above the
door reads Ailleurs“elsewhere” in Frenchand that’s exactly what the shop
feels like: a portal to another, softer, more poetic world.
Remodelista helped put this little interiors haven on the global design map, spotlighting
Ailleurs as a quintessential example of bohemian chic in Paris. The shop
brings together patinated walls, handcrafted objects, and a relaxed, worldly aesthetic that
perfectly matches the creative spirit of the Marais and nearby Bastille district. If you’ve
ever wanted your home to look like you casually inherited a Parisian artist’s loft (without
actually having to paint or sculpt anything), this is your blueprint.
Le Marais: Paris’s Bohemian-Chic Playground
Le Marais has long been one of Paris’s most beloved neighborhoodsan area where medieval
streets, aristocratic mansions, indie galleries, and contemporary fashion boutiques all
squeeze into the same cobbled maze. It’s elegant but not stuffy, stylish but thoroughly
lived-in, which makes it the perfect backdrop for bohemian chic decor.
From Medieval Lanes to Modern Concept Stores
Once the historic home of noble families, then a hub for artisans and the Jewish community,
the Marais has evolved into a mixed-use cultural playground. Today you’ll find everything
from vintage shops and design studios to specialty food stores and beloved cafés.
Department stores, cool multi-brand boutiques, and niche concept shops cluster along narrow
streets, creating a shopping experience that feels more like a treasure hunt than a
transaction.
That same layered history is exactly what defines bohemian chic interiors:
old-meets-new, refined-meets-rugged. The district’s DNAaged stone, tall windows, and
high ceilingsis echoed in its interiors shops, where designers lean into imperfections
instead of plastering over them. Ailleurs fits right in.
Why Bohemian Chic Feels So “Marais”
Parisian bohemian chic is less about buying a specific trend and more about curating a life.
Think:
- Natural materials like linen, wood, rattan, and clay.
- Soft, muted colors punctuated by brass, black, or deep jewel tones.
- Vintage or handmade pieces that look like they have a story to tell.
- Spaces that are lived-in, not “staged,” with books, art, and plants everywhere.
Ailleurs takes this philosophy and turns it into a tactile experience: a room full of
objects that feel collected, not mass-produced. It’s boho, but with the famous Parisian
edit buttoneverything is eclectic, but nothing is random.
Meet Ailleurs: A Patinated Jewel Near the Marais
Ailleurs opened in a former furniture workshop in Paris, not far from the Marais and
Bastille, and the space still wears its industrial and historic bones with pride.
The plaster walls are cracked and faded in the best possible way, patterned floor tiles
are worn from decades of use, and exposed pipes snake along the corners. Instead of hiding
these details, the shop embraces them as part of the design language.
The Story and the Atmosphere
The shop is shepherded by owner Régis, known among design lovers for his warm presence and
well-honed eye. Under his direction, the store acts less like a traditional boutique and
more like a constantly evolving apartment. Objects move, tables are reset, and vignettes
change with the seasons and with each new find.
Remodelista’s coverage highlighted not only the layered interior but also the hospitality:
Ailleurs is the kind of place where you can ask about a ceramic bowl and end up in a
conversation about the potter’s studio, the glaze recipe, and which wine would look best
in those tumblers you’re eyeing. That mix of storytelling and design is a hallmark of
bohemian chic retail.
A Palette of Patina and Texture
Walk into Ailleurs and your eye jumps first to the textures:
-
Rough, timeworn walls that feel straight out of a faded Parisian
salon or country château. -
Handwoven pendant lights in natural fibers that hang like sculptural
hats over the displays. -
Brass and bronze detailspendants, hooks, mirrorsthat catch the
light and add warmth to the otherwise muted palette. -
Handmade glassware, often mouth-blown, that glows softly under the
golden lighting.
The effect is quietly dramatic: the shop feels like an old-world shell filled with
modern, softly bohemian pieces sourced from small makers and workshops.
Inside the Ailleurs Aesthetic
Lighting: The Golden Heart of the Space
Lighting is the star of the show at Ailleurs. Oversized brass pendants hover over heavy
wooden tables, giving off a warm, flattering glow that makes everything (including you)
look a little more romantic. Woven shades from contemporary designers add a playful,
sculptural dimension, while hand-blown glass fixtures create sparkling pools of light
along the walls.
This focus on lighting is very Parisian: in a city known for small apartments and gray
winters, the right lamp can make a space feel instantly generous. In the Ailleurs universe,
light isn’t just functional; it’s an essential part of the bohemian chic mood.
Tablescapes: Rustic Meets Refined
One of Ailleurs’s signatures is its layered tabletop displays. Picture a long plank table
set with:
- Earthy stoneware plates and bowls.
- Delicate, slightly irregular drinking glasses.
- Brass or ceramic candleholders in varying heights.
- Loose bouquets of wild-looking flowers in simple vases.
- Linen napkins casually knotted or folded, never stiff or over-pressed.
The look says, “I just threw this together,” but you know it took an eye for proportion,
repetition, and color. The result is what every bohemian chic host wants: a table that
feels lived-in, generous, and ready for lingering over dessert.
Global, Handcrafted, and Deeply Personal
Ailleurs sources objects from across Europe and beyond: hand-blown glass from traditional
workshops, mirrors with alchemic, aged finishes, and brooms, baskets, or textiles that
nod to traditional crafts. Nothing feels touristy; everything feels carefully edited.
That mix of global provenance and intimate curation is the sweet spot of modern bohemian
chic. Instead of a generic “world market” vibe, Ailleurs feels more like a personal
collection assembled over years of travel, conversations, and discoveries.
Design Lessons from Ailleurs You Can Steal
You may not live in a Parisian workshop-turned-boutique (tragic, really), but you can
absolutely borrow the store’s design principles for your own homewhether you’re in
Brooklyn, Austin, or a quiet suburb with more cul-de-sacs than cobblestones.
1. Embrace Imperfection
The weathered walls at Ailleurs prove that not everything needs to be freshly painted.
A little patinaon wood floors, vintage furniture, or even a plaster crack or twoadds
depth and character. Instead of rushing to cover every flaw, ask: “Does this actually
make the room more interesting?”
2. Layer Natural Materials
Bohemian chic interiors rely heavily on texture. Combine linen curtains with wool throws,
rattan chairs with solid oak tables, clay vases with glass candleholders. The contrast
between soft and hard, matte and reflective, is what creates that “I want to touch
everything” feeling that Ailleurs does so well.
3. Mix High, Low, and Handmade
In true Paris style, the magic is in the mix. Pair a splurge piecelike a statement
pendant light or artisan rugwith accessible basics from larger retailers. Then add a
few handmade elements: a ceramic mug from a local potter, a woven basket from a craft
market, or art from a friend. This keeps your space from looking like it was added to
cart in one sitting.
4. Curate, Don’t Clutter
Ailleurs is visually rich, but it’s not messy. Surfaces are styled with intention:
objects are grouped by color, material, or theme. To recreate this at home, edit your
decor regularly. If everything is special, nothing is special. Rotate objects seasonally,
and don’t be afraid of negative spaceit lets your favorite things breathe.
5. Keep It Parisian: Understated but Confident
The Parisian take on bohemian chic never feels try-hard. There’s always a touch of
restraint, whether in a limited color palette or a consistent material story. Choose
a few anchor tonessay, warm neutrals with accents of black and brassand let that
guide your choices. Consistency is what makes a collected interior feel cohesive.
Planning a Visit: Ailleurs and a Day in the Marais
If you’re heading to Paris, visiting Ailleurs is an excellent excuse to build a whole
day around the Marais and its surroundings. Start with coffee and a croissant at a
neighborhood café, then wander through the side streets, stopping in at galleries,
bookstores, and other home decor boutiques.
When you reach Ailleurs, take your time. This isn’t a “grab-and-go” type of shop. Walk
the space slowly, notice how the owners have layered objects and light, and pay attention
to the small details that make the store feel so atmospheric. If you fall in love with
a large piece and you’re not exactly traveling with an empty suitcase, ask about
shipping or online orderingmany Paris interiors shops are increasingly used to helping
international customers.
Afterward, keep exploring. The Marais is dense with design-forward boutiques and concept
stores, so you can easily turn your Ailleurs pilgrimage into a full-blown
bohemian-chic shopping tour.
Bohemian Chic in Real Life: Experiences and Ideas
Visiting Ailleursor even just studying it through photos and write-upscan change the
way you see your own home. To bring the experience to life, imagine this scenario: you’ve
just flown back from Paris, jet-lagged but determined, and your suitcase contains exactly
three treasures from the shopa brass wall hook, a small mirror with an aged finish, and
two hand-blown glasses that you absolutely did not need but could not leave behind.
The first weekend home, you rearrange your entryway around that single brass hook. You
hang your favorite tote there, slide a bench underneath, and add a basket for shoes.
Suddenly, that once-forgotten corner becomes your “mini Marais,” infused with the memory
of walking into Ailleurs and seeing hooks lined up on a timeworn wall. The mirror goes
above a dresser, bouncing soft light around the room and subtly upgrading your daily
routine of looking for your keys and wondering where all your chargers went.
The glasses become your go-to for end-of-day drinks. Water, wine, or iced herbal teait
hardly matters. What matters is the feeling: every time you reach for them, you remember
that you chose them slowly, in a place that smelled like beeswax, coffee, and old stone.
That is the heart of bohemian chic: it’s less about what you own and more about
the stories those objects carry.
Even if Paris is still just a dream on your Pinterest board, you can recreate this energy.
Spend a Saturday exploring local flea markets, makers’ fairs, or small independent
stores. Look for pieces that feel slightly imperfect or unusually tactilea lamp with a
woven shade, a chipped but beautiful ceramic bowl, a mirror whose frame has seen better
days. Bring them home and style them in groups, paying attention to contrast and texture,
just as Ailleurs does.
Hosting friends is another way to channel that “elsewhere” feeling. Set your table the
way the shop would: mismatched but intentional plates, linen napkins, candles clustered
in the middle, and a wild bouquet that looks like it came from a field rather than a
florist’s spreadsheet. Serve something simple but generousroast chicken, big salads,
a crumble for dessertand let the night stretch out. Bohemian chic is as much about how
you live as how you decorate.
Over time, as you layer textiles, art, lighting, and found objects, your home begins to
tell a story that feels uniquely yours, even if it was inspired by a tiny shop in Paris.
That’s the ultimate lesson of Ailleurs: you don’t need a palace, a perfect plaster job,
or a design degree. You just need a willingness to see beauty in patina, personality in
imperfection, and possibility in every empty corner.
Bringing a Little “Ailleurs” Home
Ailleurs in the Marais is more than a pretty stop on a Paris itinerary. It’s a live
demonstration of how bohemian chic in Paris works in real life: a
balance of old and new, rough and refined, curated and casual. Remodelista’s spotlight
on the shop captured why it resonates so strongly with design lovers worldwide: it feels
both aspirational and deeply approachable.
Whether you’re planning a trip to Paris or styling a studio apartment thousands of miles
away, you can borrow the Ailleurs playbook: celebrate imperfection, layer natural
materials, invest in good lighting, and curate your decor like a collection of stories.
In doing so, you’ll turn your space into your own version of “elsewhere”a place where
everyday life feels just a little more magical.